Mills OOH
Mills Banner 1
Mills Banner 2
Mills Banner 3
Mills Facebook 2

Mills Breast Cancer Institute

Who says you can’t use humor to raise awareness for breast cancer screening? This digital and outdoor campaign not only turned a few heads, it brought a record number of mammogram appointments to the clinic. Banner ads got the point across and click-throughs sent women to the Mills Facebook page. There, they could book an appointment and send a Mammo-Gram to a friend, encouraging her to get screened too.

Information
Category:

Health Care, Humor, OOH, Social, Women

Date:

February 12, 2020