With open market insurance looming on the horizon, this regional company needed to set itself apart from the big guys. We guided them toward a get-more-with-real-people strategy and created a modular approach to the TV buy.

My Health Alliance “Young Invincible” :15 from martha porter fiszer on Vimeo.

My Health Alliance “Sole Proprietor” :15 from martha porter fiszer on Vimeo.

My Health Alliance “Early Retiree” :15 from martha porter fiszer on Vimeo.